Statecraft is comprised of a team of professionals with backgrounds in business, the media, government and the union movement.

Our collective experience brings together diverse thinking to enable sharp, effective strategies that achieve strong commercial outcomes for our clients.

Michael Priebe
Managing Partner

Statecraft, founded in 2005, is a bipartisan Australian government, investor relations and public affairs consultancy with offices in Sydney and Canberra. Statecraft is comprised of a team of professionals with extensive political, commercial and media experience who understand the critical nexus between business, media and government and the importance of effective communication. This experience is combined with a sharp strategic approach that provides the Statecraft team with a unique ability to navigate complex and dynamic commercial and regulatory environments and provide genuine value for clients.

Now more than ever, the sphere of influence around each of our clients’ activities is determined by stakeholders with diverging interests. Organisations must be accountable to all stakeholders and address each individually while being sensitive to the complex relationships between different groups. Investors for example are increasingly cognisant of the various external factors that impact returns, while companies need to be aware of the changing regulatory environment, the perceived and real impacts it has on their business and how best to communicate this with stakeholders. This environment necessitates a comprehensive approach to intelligence gathering, stakeholder management and engagement and strategies that target multiple audiences simultaneously. Companies need the support of professionals that bring a solid understanding of how these spheres interact in a given project.

The Statecraft team takes a comprehensive view of the environment in which each client operates and provides advice and support relating to all avenues of influence to ensure clients achieve the right outcomes. This understanding is complemented by an extensive domestic and international network that enables Statecraft to derive maximum benefit from stakeholder engagement on behalf of clients The consultancy’s approach and track record has seen Statecraft quickly grow to become an emerging mid-tier consultancy with reach in a broad range of sectors and markets.

In an increasingly challenging commercial environment, companies and organisations are working harder to ensure that every risk is mitigated and every opportunity is converted. Statecraft is well positioned to provide a competitive edge by applying experience and understanding with cogent strategies to assist clients reach their goals in the Australian market.